In 1928, the application of pure geometric form to sanserifs and slabserifs was in full swing. Morris Fuller Benton applied geometry to the Modern letterform to arrive at Parisian and Broadway for ATF.
by · Published May 26, 2015
· Last modified November 4, 2024
Penumbra is a capitals only design. Based on inscriptional capitals, the style progresses from a sans serif to a serifed design. The Penumbra font family is useful for posters, book jackets and labels.
by Staff · Published May 26, 2015
· Last modified December 28, 2022
Ocean Beach is a fun, retro, all-caps Nautical Art Deco headline font. It sports geometric letterforms, perfect circles and highly stylized crossbars with waves on several letters—think the beach, flags rippling in the breeze...
by · Published May 26, 2015
· Last modified November 4, 2024
It was a sprained ankle that inspired Joachim Müller-Lancé to design Ouch. During the 1995 ATypI convention, he spent the entire time on crutches, and during his hands-on time in the TypeLab, he says,...
by · Published May 26, 2015
· Last modified May 15, 2024
The powerful original script designed by Adrian Frutiger for Haas in 1954. Although having nothing to do with the subcontinent (the capitals are based on informal Roman inscriptions, the lowercase Frutiger’s own calligraphy), the...
by · Published May 26, 2015
· Last modified March 18, 2021
Gerry Powell, typographer, industrial designer, and director of typographic design for American Type Founders, designed Onyx for ATF in 1937. A very popular advertising type in the 1940s, Onyx resembles an extremely condensed, bold...
by Staff · Published May 26, 2015
· Last modified December 28, 2022
The idea behind Geotica was to build a font out of -more or less- simple geometrical line elements. The open wire frame could then be left open or (partially) filled. Geotica comes in four...
by · Published May 26, 2015
· Last modified November 4, 2024
Nyx is a stencil typeface designed by lettering artist Rick Cusick and named after the designer’s muse: the Greek goddess of night. Classic roman capital forms underlie its sharp, energetic surface. Nyx first began...
by · Published May 26, 2015
· Last modified November 4, 2024
A display face with strong contrast between thick and thin strokes and a distinct calligraphic influence, the Nueva font family is useful for display work in magazines, on packaging and for flyers and leaflets.