Linotype Freytag is a condensed display face with simple, geometric shapes. With its highly readable and trendy letterforms, it is perfect for flyers, advertising, packaging, posters and magazine headlines.
by Staff · Published May 26, 2015
· Last modified May 15, 2024
In 2004, Frutiger, together with Linotype in-house type designer Akira Kobayashi, reworked the Avenir family to address on-screen display issues. The result was titled Avenir Next. The typeface family was increased to 32 fonts:...
by Staff · Published May 26, 2015
· Last modified October 19, 2015
In drawing the Avenir® typeface, Adrian Frutiger looked to both the past and the future for inspiration. His goal was to reinterpret the geometric sans serif designs of the early part of the 20th...
by Staff · Published May 26, 2015
· Last modified May 15, 2024
Francker is a sans-serif, based on clean and simple design principles that betray its Danish origin. Its curves are based on the “super ellipse”, a mathematical shape about half-way between an ellipse and a...
by Staff · Published May 26, 2015
· Last modified May 15, 2024
Potpourri was based on an energetic alphabet written by expert calligrapher Gottfried Pott. To create the elegant yet rugged strokes, Pott cut a pen with a unique fringed tip — from a drinking straw!...